Strategic distribution of global brands in Latin America.

Access to international inventory, an established operational network, and a real structure to expand your portfolio.

We connect global apparel and action sports brands with retailers that want to sell more.

Since 2012, at El Pico Distribution we have driven the expansion of global action sports brands across Latin America and the Caribbean.

We connect manufacturers, distributors, and retailers through a strong network that enables efficient inventory movement, execution of effective commercial strategies, and the creation of real growth opportunities.

BUILT FOR CROSS-BORDER GROWTH

Experience, market knowledge and a network you can rely on.

El Pico Distribution helps qualified retailers and distributors evaluate product opportunities, organize purchasing and navigate international operations with greater clarity.

2012

Established in California

25+ YEARS

Apparel and action sports experience

CALIFORNIA → LATAM

Regional focus including the Caribbean

A practical partner for international wholesale

Bilingual support

Clear communication and commercial assistance in English and Spanish.

Curated opportunities

Products and programs are evaluated according to business type, territory and availability.

Operational guidance

Support with ordering, consolidation and international logistics planning.

Product and brand opportunities vary by territory, inventory and current commercial agreements. Each request is evaluated individually.

Premium surf, streetwear and footwear products prepared for wholesale distribution
A CLEAR WHOLESALE PROCESS

Wholesale access, step by step

A straightforward path from your first request to a coordinated order.

01

Request access

Share your business, market and product interests.

02

Account review

We assess fit, territory and purchasing needs.

03

Curated access

View the collections appropriate for your account.

04

Build your order

Choose products and quantities; we confirm availability.

05

Coordinate delivery

Complete payment and arrange shipping or consolidation.

Access, minimums and terms vary by collection, territory and availability.

THREE CLEAR WAYS TO WORK WITH US

Choose the path that fits your business

WHOLESALE

For retailers and distributors

Access collections selected for your business, territory and purchasing needs.

PRIVATE LABEL

For businesses building their own product

Develop apparel and merchandise with a clearer path from concept to production.

BRAND PARTNERSHIPS

For brands and manufacturers

Explore representation, market development and wholesale expansion across Latin America.

Premium surf, footwear and apparel products arranged for wholesale planning

BUILT FOR CROSS-BORDER GROWTH

We turn expansion into a real operation.

A disciplined commercial structure helps businesses move from opportunity to sustainable growth.

01

Curated opportunities

Products and programs are evaluated according to your market, customer profile and current availability.

02

Commercial coordination

Clear support for purchasing, order confirmation, payment and communication throughout the process.

03

Operational guidance

Practical planning for shipping, freight forwarding, consolidation and regional growth.

We turn expansion into a real operation.

  • Inventory ready to move: Direct access to an active network of manufacturers and distributors.
  • Build your own brand: Production and optimized blanks to improve margins.
  • Scale your business: Real strategies to grow and position your brand in the region.
headwear Hurlay

Expansion without structure

Bringing in new brands without strategic validation leads to stagnant inventory and margin pressure.

662 Ride bodyboardings

Inconsistent inventory

Irregular access, unpredictable lead times, and lack of planning affect turnover and commercial credibility.

pico_2025_osiris

Lack of a partner

Operating cross-border without a solid network increases friction, risk, and operational strain.

HOW WE WORK

  • We analyze your business: strategic evaluation of retail or distribution
  • We understand your market: category and opportunity assessment
  • We define what to sell: portfolio curation and validation
  • We optimize operations: efficient logistics structure
  • We support your growth: focus on real results
  • We don’t just connect brands. We design the structure that makes growth happen.

When the structure is well designed, growth follows.

A regional retailer in South America expanded its premium portfolio within 18 months.

Results:

  • Higher turnover in the streetwear category
  • Nationwide expansion
  • Strengthened premium category

Over 25 years in apparel and action sports

Consolidated network of manufacturers and distributors

Operations based in California with a LATAM focus

Proven experience in cross-border operations

Categories we work with

  • Streetwear & skate fashion
  • Action sports (surf & water)
  • Footwear
  • Accessories
  • Outdoor
  • Production & private labels

LET'S TALK!

Connect your operation to an international network of brands, inventory, and distribution.

This could be the first step to truly growing your business.

El Pico Distribution. San Clemente, CA. All rights reserved. 2025